Digital Marketing
3 Advantages Of Using Chatbots In Your Marketing
Chatbots might sound like something that Captain Kirk and his crew aboard the Enterprise have had to do battle with, but you will be pleased to know, they are not dangerous aliens or rogue androids.
In fact, they are very business-friendly, and those businesses which have used chatbots are seeing fantastic results.
If you are wondering what chatbots are, they are automated systems that can interact with individuals online where a series of pre-programmed responses appear whenever those individuals start a chat conversation, such as in Messenger, which is Facebook’s chat platform.
In fact, it doesn’t need to be on another website or social media platform where chatbots can work for you. There are several chatbot services which business owners can install on their website and you may possibly have interacted with one of these yourself.
There are several advantages to a business which is using Chatbots, but here the main three which almost every business can benefit from.
Available To Answer Questions 24 Hours a Day and 7 Days a Week
Unless your premises are open round the clock and every day of the week, there are bound to be times when your staff have gone home, and your premises are closed.