Anyone who has studied SEO and what Google considers when determining rankings, should know that backlinks are right up there in terms of importance. It could be argued that backlinks are actually the number one consideration.
It is for this reason that so much effort is expended by website owners and SEO experts trying to build as many backlinks as they can to a website. More importantly, those backlinks need to come quality websites, rather than link farms or poor quality spammy sites.
There are many ways these two objectives can be achieved, and here are three which we know can be highly effective link building strategies.
Guest Articles and Blog Posts
Hope you were not expecting anything mystical or magical because in the end the tried and trusted ways still work, even if they are not particularly exciting
Creating content with a view to having it published on another website, and one which has high authority, is still highly effective. One excellent article posted on a major website has the potential to go viral, especially if that website owner shares it on their social media.